The Evolution of Casino Loyalty Programs

Casino loyalty programs have progressed considerably over the time, changing how casinos interact with their clients. In 2023, a report by the American Gaming Association disclosed that nearly 70% of casino revenue comes from loyalty program participants, highlighting their importance in the field. One key figure in this development is Jim Murren, the previous CEO…

The Rise of Esports Betting in the Casino Industry

Esports betting has emerged as a significant movement within the casino field, attracting a newer audience and transforming conventional gambling methods. According to a 2023 analysis by Newzoo, the global esports industry is projected to surpass $1.5 billion, with betting on esports competitions becoming a major revenue source for casinos. One key personality in this…